The direction we are heading, grouped by how close it is. This is where our focus sits, not a set of dated promises. It shifts as we learn from how teams run their stores.
Agenda/to-do list
Built in to-do list that talks with your agents
More inbox and email connections
Adding more helpdesk and email providers, so almost any support and email setup just works.
Pinterest & Google ads intergration
Making the panel more available for pinterest & google scalers.
Every update a merchant can use, most recent first. We ship something worth telling you about most weeks.
A Guardian Score warns you before Shopify Payments puts your funds in reserve, holds a payout or deactivates your store, built from your dispute rate, unfulfilled and late shipments, tracking coverage and refund rate.
ExpoDash now keeps a living knowledge base of what it has learned about your store, so every agent reads from the same memory and gets sharper over time instead of relearning the same lesson from scratch.
Drag a slider on the affiliate page to see your recurring monthly and yearly income, on top of the flat €50 you earn for every referred store's first month.
A new home screen tells you in five seconds whether your AI team is in control or whether anything needs you. A plain-language verdict reads all systems autonomous, or the number of things that need your OK. Below it, a live feed of what every agent just did, the few decisions waiting for you, how accurate the AI has been, the full roster of 24 agents with their live state, and a panel of what your store brain has learned. Most agents propose and wait; a few low-risk, reversible moves can run on their own inside limits you set.
Ask plain-language questions about your own store and get answers grounded in your live numbers, with a link to the exact page to verify. It can flag what needs your attention, propose actions you approve in the Action Center, and remembers your role and preferences, with a one-click forget control. It reads your data only and never changes anything on its own, and it has no access to customer names, emails or ticket text.
Your Meta ad account and your payment processor can get throttled or banned with almost no warning, and the feedback score Meta shows you lags about 60 days behind real buyer behaviour. Account Guardian reads your shipping, returns, refund and dispute data every day and gives a four-to-eight-week early warning on feedback-score risk, plus a live read on your dispute rate. It names the one thing driving the risk and, when Shopify Payments dispute access is granted, surfaces dispute-evidence deadlines so representment windows are not missed. It only ever raises advisory alerts and changes nothing on its own.
ExpoDash reads your whole Meta ad account and ranks every creative attribute, the hook, scene, format, colour, garment and even the video opening, by what actually moves CTR and ROAS, with a significance badge so a top performer is measured, not a hunch. You get a leaderboard of winners, a kill list of the worst ROAS at real spend, and fatigue alerts before the spend follows. One click sends the winning recipe straight into the creative generator as your next brief.
Connect Klaviyo and Email Insights turns your flows into a dollar-ranked to-do list: how much each flow is leaving on the table, which canonical flows you are missing entirely, and when deliverability is slipping. It hands you a ranked Do This Next queue and drops the items worth acting on into your Action Center. It reads Klaviyo only and never writes back, so you stay in control of every change.
When you switch it on, the agent can carry out the matching Shopify change, a refund, cancel, address fix, return or order edit, for you to approve in one tap from a new Actions tab. It stays off until you turn it on, and money actions like refunds always wait for your approval. Address changes and returns can be undone in one tap; refunds and cancels record a revert note for manual reconciliation. If an order already has an open dispute, money actions on that ticket are frozen so you never pay twice.
Set simple rules and ExpoDash flags the Meta campaigns that miss them. When you switch it on, it can pause a whole weak campaign for you automatically, always reversible with one-click undo, only when a campaign falls below your ROAS floor, and inside a store-wide daily safety limit so a runaway can never cascade. Pausing individual ads is always proposed for your approval, never done silently.
Share your personal link from the new Affiliates tab and earn €50 for a referred store's first month, then 15% recurring for as long as it keeps paying, with a dashboard of referrals, payable, pending and lifetime earned, broken out per currency. Payouts are recorded by hand and commission settles after a 30-day window.
Customer service now connects Zoho Desk, Re:amaze and Google Workspace from one place, looks up the matching Shopify order, and drafts an on-brand reply for you to approve, whatever helpdesk you already use.
Turn your product photos into statics, collages and carousels from eleven ad-grounded layouts, ordered by what you use most, with everything saved to a searchable creative database.
The whole dashboard is available in seven European languages, so each teammate can work in the language they prefer.
Connect all of your Shopify stores and switch between them from one place, with each store's data and numbers kept cleanly separate.
Bring teammates into your workspace and decide exactly which areas each person can see or edit, per store.
Build and launch Meta ad campaigns straight from the dashboard, with ad copy drafted for you and guardrails so launches stay clean.
Turn your product photos into ad-ready images, collages and carousels without leaving the dashboard.
Orders, returns and disputes, suppliers and photo-based quality checks, all kept in sync with Shopify in the same dashboard as everything else.
Connect your helpdesk and tickets arrive with the order looked up and a reply drafted in your tone, ready to approve in one keystroke.
Revenue, ad spend, product cost and refunds combined into a daily profit number you can trust, down to a single order.
Upload a supplier invoice as a PDF, photo or spreadsheet and the product costs are read out straight into your margins.
Turn a product photo and a goal into a ready-to-shoot video brief or a catalogue-grade photo brief, no creators or studio needed.
Drop in a raw product and get a clean, branded listing back, translated into the language you sell in and ready to publish to Shopify.
Pull a size chart from a competitor page or a screenshot, fix it in a grid, and attach it to every listing automatically.
A clean conversion funnel, sales by market and weekday, and traffic sources, built straight from your Shopify data.
Live revenue, orders, conversion and your top products, refreshed straight from Shopify the moment you open the dashboard.
One connection and every module reads the same live store data, so your numbers never drift out of sync.
Track candidate products and watch how many ads a competitor is running over time, so you stop guessing what works.
Tell us what would make ExpoDash better for how you run your stores. Book a call and we will listen.
